Arnold Schwarzenegger leads as Zeus in Super Bowl commercial with BMW trailer

Arnold Schwarzenegger leads as Zeus in Super Bowl commercial with BMW trailer

Jamie-Lynn Sigler could be seen returning to her Soprano roots on Sunday night.

The actress who played Meadow Soprano on the HBO hit that ran from 1999 to 2007 returned Sunday night in her iconic role, only this time driving a Super Bowl Chevrolet for her all-electric 2024 Silverado EV.

The ads recreated the show’s iconic opening credits for the present day.

In the original, Tony Soprano, played by the late James Gandolfini, drives from Manhattan to New Jersey in his 1999 Chevy Suburban.

But in the Sunday commercial, Siegler was driving.

Jamie-Lynn Sigler could be seen returning to her Soprano roots on Sunday night.  The actress who played Meadow Soprano in the HBO hit is back in her iconic role, only this time driving a Chevrolet for a Super Bowl commercial for her Silverado EV.

Jamie-Lynn Sigler could be seen returning to her Soprano roots on Sunday night. The actress who played Meadow Soprano in the HBO hit is back in her iconic role, only this time driving a Chevrolet for a Super Bowl commercial for her Silverado EV.

There was a twist at the end of the commercial: she was reunited with The Sopranos co-star Robert Iler, who played her on-screen brother, A.J. Soprano.

Siegler’s appearance was one of dozens of multi-million dollar commercials that air between games that are almost as loved as watching the game itself.

With over 100 million people tuning in, the pressure on big brands has always been high.

This year’s commercials are filled with celebrities trying to sell all cryptocurrencies to cars, and NBC is charging $7 million for a 30-second ad.

This year’s Super Bowl advertisers are looking to put on a celebrity- and nostalgia-filled advertising night to entertain Americans weary of two years of living in a pandemic.

The nostalgia is great: T-Mobile is reuniting Scrubs stars Zach Braff and Donald Faison.

General Motors ads feature characters from the Austin Powers films talking about GM’s electric vehicle technology, including a reprise of Mike Myers as Austin Powers’ nemesis Dr. Evil.

Verizon recreated the 1996 film The Cable Guy with Jim Carrey to advertise their 5G internet offering. There are several ads that attempt to send a serious or sincere message.

BMW commercials featured Arnold Schwarzenegger as Zeus, the god of the sky (or in this ad, the god of lightning), whose wife, Salma Hayek Pino, gave him a BMW iX electric car to spice up his retirement.

BMW ads portrayed Arnold Schwarzenegger as Zeus, the god of the sky (or in this ad, the god of lightning), whose wife, Salma Hayek Pino, gave him a BMW iX electric car to spice up his retirement.

BMW ads portrayed Arnold Schwarzenegger as Zeus, the god of the sky (or in this ad, the god of lightning), whose wife, Salma Hayek Pino, gave him a BMW iX electric car to spice up his retirement.

Schwarzenegger (left) and Hayek team up to advertise BMW's new electric car.

Schwarzenegger (left) and Hayek team up to advertise BMW’s new electric car.

Kia was also about to showcase its first electric vehicle, the Kia EV6. This is the brand’s first battery electric vehicle featured in an ad, along with a cute “robot dog”. Nissan has given the go-ahead for its 2023 all-electric Nissan Ariya.

The Wallbox advertiser features a lightning strike survivor for the first time in an ad for an electric car home charger.

Other advertisers are also looking to the future. Amazon’s video shows real spouses living in a world where Amazon’s Alexa digital assistant can read your mind.

Bud Light NEXT, a new zero-carb extension of the Bud Light brand, featured NFT in its ad. And Facebook gave a glimpse of its vision for the metaverse in a humorous commercial in which an abandoned animatronic dog reunites with its metaverse buddies.

Among the 30 new advertisers are several cryptocurrency exchanges.

Proponents of blockchain-based digital currencies, which have attracted the attention of both investors and financial services companies, want to lure ordinary Americans as well.

While the Super Bowl can be a good place to introduce a new brand or category into the public mind, there is a risk of getting lost in the turmoil as aspiring advertisers. And they have a big task with 30 seconds.

Nostalgia is always a win-win to attract viewers, and this year’s Super Bowl is no different.

Verizon has said it will bring back Jim Carrey to reprise his obnoxious 1996 The Cable Guy character for their ads.

GM brought in Mike Myers to star in an Austin Powers-themed commercial reprising his role as Austin Powers’ nemesis Dr. Evil. Also joining are teammates played by Rob Lowe, Seth Green and Mindy Sterling.

And some ad managers hope people can still remember the iconic ad.

E-Trade hinted in a teaser that it was bringing back a representative that appeared in its Super Bowl ads from 2008 to 2014.

The Hellmann commercial shows former New England Patriots linebacker Jerod Mayo fighting unsuspecting people who throw away food. This ad is an homage to a 2003 Reebok Super Bowl ad starring a fictional linebacker named Terry Tate who fights office workers who are not productive.

Some Super Bowl commercials are always full of celebrities, but this year many commercials are full of them.

Uber Eats wanted to get the message across that you can order household items and other small items from its delivery service, not just food. So his ads show celebrities and other actors trying to eat everything from cat litter to diapers.

“If it was delivered by Uber Eats, does that mean I can ‘eat’ it?” asks White Lotus actress Jennifer Coolidge. Gwyneth Paltrow tries to eat a candle, Trevor Noah tries to eat a light bulb and Nicholas Brown from The Heir tries to eat dish soap.

Uber Eats wanted to get the message across that you can order household items and other small items from its delivery service, not just food.  So the ads show celebrities and other actors trying to eat everything from cat litter to diapers.

Uber Eats wanted to get the message across that you can order household items and other small items from its delivery service, not just food. So the ads show celebrities and other actors trying to eat everything from cat litter to diapers.

In the Michelob Ultra commercial, Steve Buscemi Bowling brings together superstar athletes from different sports who bowl in their spare time: tennis great Serena Williams, former NFL quarterback Peyton Manning, Miami Heat NBA star forward Jimmy Butler, WNBA star Nneka Ogwumike , best golfer Brooks Koepka and American women’s football star Alex Morgan.

The Planet Fitness commercial is narrated by William Shatner and shows Lindsay Lohan working out, winning a Jeopardy from Dennis Rodman, and dazzling Danny Trejo’s ankle bracelet.

And in the Nissan commercial, the straight-talking Eugene Levy turns into an action hero as he drives a 2023 Nissan Z sports car alongside stars Danai Gurira and Dave Batista.

Levy’s Shitts Creek co-star Katherine O’Hara appears in Nissan’s new Ariya electric car.

The Budweiser brand, which was absent last year, is back with a promotional video for one of its Clydesdale mascots.

After he is injured jumping over a barbed wire fence – a not-so-subtle nod to the US and the coronavirus pandemic – Budweiser’s other mascot, a Labrador Retriever, a groom and a veterinarian are helping Clydesdale recover and ride again.

Budweiser said they wanted to return to broadcast “with a message of strength and resilience,” said Daniel Blake, Anheuser-Busch group vice president.

Budweiser said they wanted to return to broadcast

Budweiser said they wanted to return to broadcast “with a message of strength and resilience,” said Daniel Blake, Anheuser-Busch group vice president. Chef Guy Fieri can be seen in the advertisement.

The ad for the Google Pixel 6 stars singer Lizzo and focuses on how the phone’s camera brings out darker skin tones.

And the Toyota ad, which debuted during the Olympics but will also be shown during the Super Bowl, tells the story of the McKeever brothers, skiers who together won 10 Paralympic medals.

The Toyota ad, which debuted during the Olympics but will also be shown during the Super Bowl, tells the story of the McKeever brothers, skiers who together won 10 Paralympic medals.

The Toyota ad, which debuted during the Olympics but will also be shown during the Super Bowl, tells the story of the McKeever brothers, skiers who together won 10 Paralympic medals.

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